PMI Kids’ World’s Stumble Guys x Barbie line hits retail this month, launching exclusively at 3,500 Walmart stores in the U.S ...

let's go party" to plush layers in pink hues that would make even Barbie's dream closet jealous, this season's collection is ...

Wicked' fans have discovered that the Mattel Glinda and Elphaba doll packaging allegedly includes a link to a NSFW adult ...

Mattel’s Barbie brand to release ‘My Barbie™ Story’, a new illustrated book celebrating the brand’s legacy as it commemorates ...

Angel Reese is spearheading Reebok's branding efforts, and the Chicago Sky star offered a glimpse of one of the brand's ...

Universal’s “Wicked” is drumming up buzz ahead of its Nov. 22 release with hundreds of merchandise offerings from dozens of ...

It doesn’t seem possible, but somehow, Shady Baby is 6 years old! (If you need a second to wipe your eyes, we get it.) ...

Just in time for holiday shopping, Stanley dropped a collection of tumblers, water bottles, gift sets, and more—in cozy new ...

Toy manufacturer Mattel has apologized after mistakenly printing the web address of a pornographic site on the packaging of its newly launched "Wicked" dolls.

The America’s Got Talent judge got her own iconic doll in 2009. A sneak peek was shared around the time of the Barbie 50th ...

Coming Soon Latest Stanley Tumbler Release Stanley Comfort & Joy Holiday Collection If, like us, you can’t resist a ...