Apple Inc. is facing an unprecedented challenge: persuading customers to buy its latest iPhones without their biggest new ...

The new AI iPhone is officially available in Apple stores, hitting shelves in almost 60 countries around the world on Friday ...

Apple is accelerating the rollout of a software update that will implant intelligence into its virtual assistant Siri and ...

Apple is accelerating the rollout of a software update that will implant artificial intelligence into its virtual assistant ...

Phone 16 reviews are out ahead of its Friday release. Apple sent some media experts its latest phones to test, and these are ...

Ahead of the pre-orders for iPhone 16, Apple released three ads about Apple Intelligence features. However, these features ...

We’ve tested all the new iPhone 16 phones to figure out who should upgrade immediately and who should wait to see what Apple ...

Apple is accelerating the rollout of a software update that will implant artificial intelligence into its virtual assistant ...

The iPhone 16 Pro Max has taken a significant leap forward in camera performance, surpassing its rival, the Samsung Galaxy ...

What separates the new processors in the iPhone 16 and iPhone 16 Pro? Apple hasn't revealed much, so we ran benchmarks to see ...

But the new guy is artificial intelligence, which is having a pushy moment: AI is a built-in feature of the new Apple iPhone ...

The company seems to be trying to paint Apple Intelligence as something new within the AI realm; it never even mentioned the ...